Rose+Thorn Marketing | Petals & Pitfalls Blog

Petals & Pitfals is a blog by Rose+Thorn Marketing for Small Businesses seeking to harness the power of digital marketing to unlock growth. We share the highs, the lows and everything in between because Small Business growth isn't always pretty but it's always worth it.

Summer Marketing Trends Your Small Business Needs to Know

Summer Marketing Trends Your Small Business Needs to Know

Forget the jargon. We're breaking down three key online trends that are changing how customers find and connect with businesses like yours. These aren't just fads; they're shifts that can...

Market Your Orthodontic Specialty: Attract More Patients (Not Just Niche Ones)

Market Your Orthodontic Specialty: Attract More Patients (Not Just Niche Ones)

Ever feel like your orthodontic practice website gets lost in the online crowd? Scroll through a few local competitor sites, and you might notice a certain... sameness. It’s a common...

Beyond Botox: Attracting Clients with the Top 5 Trending Treatments

Beyond Botox: Attracting Clients with the Top 5 Trending Treatments

Potential clients are actively seeking effective alternatives to traditional injectables, and as a medical spa owner, it's crucial to understand this trend.

SEO vs. Social vs. Paid Ads: Which Digital Path Leads to Clients First?

SEO vs. Social vs. Paid Ads: Which Digital Path Leads to Clients First?

Confused by SEO, social media, & paid ads? Discover which digital marketing path brings small professional service businesses clients fastest. Get clarity now!
Woman working at the counter or a med spa

5 Reasons Google Ads Can Supercharge Your Small Business

What if you could get in front of customers searching for what you sell? Uncovering five reasons why Google Ads can be a great  tool for small business growth.
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How Much Should Your Small Business Spend on Marketing? Finding Your Sweet Spot

One of the biggest questions small business owners face: "What do I spend on marketing?" Helping you determine a realistic and effective marketing budget.
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Small Business, Big Impact: The Marketing Strategies You Need to Know

How do you spread the word without breaking the bank? Let's dive into the marketing tactics that are perfect for small businesses looking to grow.
The lobby of a health and wellness spa

7 Easy Marketing Wins for Health & Wellness Businesses

Running a medical spa, orthodontist practice, therapy clinic, or similar business? Here are 7 straightforward marketing wins to boost your business.
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From Zero to Followers: 9 Tips to Grow Your Instagram Audience

So, you've just launched your small business and you're ready to conquer the world…starting with Instagram. Here are a few tips to start growing your community.
How SEO Levels the Playing Field for Small Businesses

How SEO Levels the Playing Field for Small Businesses

SEO is the equalizer. It's the secret weapon that allows small businesses to compete with the giants, even with limited resources.